Normal view MARC view ISBD view

Building brands directly:

Pearson, Stewart

Building brands directly: Creating business value from customer relationships / by Stewart Pearson. - Washington: New York University, 1996. - 431p.

ISBN: 0814766188

Subjects--Topical Terms:
Direct marketing
Advertising, Direct mail
Customer relations
Brand name products, Marketing

Dewey Class. No.: R658.84 / PEA

Print
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)