Marco Iansiti

Competing in the Age of AI: Strategy and Leadership When Algorithms and Networks Run the World - Boston HBR Press 2020 - xi, 267 pages; Illustrations: 24 cm.

Colliding Worlds
Rethinking the Firm
The AI Factory
Rearchitecting the Firm
Strategy for a New
Strategic Collisions
The New Meta

AI-centric organizations exhibit a new operating architecture, redefining how they create, capture, share, and deliver value.

Now with a new preface that explores how the coronavirus crisis compelled organizations such as Massachusetts General Hospital, Verizon, and IKEA to transform themselves with remarkable speed, Marco Iansiti and Karim R. Lakhani show how reinventing the firm around data, analytics, and AI removes traditional constraints on scale, scope, and learning that have restricted business growth for hundreds of years. From Airbnb to Ant Financial, Microsoft to Amazon, research shows how AI-driven processes are vastly more scalable than traditional processes, allow massive scope increase, enabling companies to straddle industry boundaries, and create powerful opportunities for learning—to drive ever more accurate, complex, and sophisticated predictions.


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