Competitive strategy:

Porter, Michael E

Competitive strategy: Techniques for analyzing industries and competitors / by Michael E. Porter. - New York : Free Press, 1980. - 396 p.

Includes bibliographical references and index.

This text unravels the rules that govern competition in business and turns them into powerful analytical tools to help management interpret market signals, forecast the direction of industry

0029253608


Competition.
Industrial management.

658 / POR

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