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Marketing channels /

Marketing channels / by Anne T. Coughlan ... [et al.]. - 7th ed. - Chennai : Pearson/Prentice Hall, c2009. - xx, 564 p. : ill. ; 25 cm.

Includes bibliographical references and indexes.

ISBN: 9788131717431 (pbk.)

Subjects--Topical Terms:
Marketing channels

Dewey Class. No.: 658.87 / COU

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