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Marketing for hospitality and tourism /

Kotler, Philip

Marketing for hospitality and tourism / by Philip Kotler, John Bowen, James Makens. - 6th ed. - Delhi: Pearson, 2014. - 629p.

ISBN: 9789332518278 Rs 899

Subjects--Topical Terms:
Hospitality industry, Marketing
Tourism, Marketing

Dewey Class. No.: 647.940688 / KOT

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