E-business and e-commerce management : strategy, implementation, and practice /

Chaffey, Dave, 1963-

E-business and e-commerce management : strategy, implementation, and practice / Ebusiness and ecommerce management Dave Chaffey. - 2nd ed. - Harlow, England ; New York : FT Prentice Hall, 2004. - xxvi, 589 p. : ill. ; 25 cm.

Includes bibliographical references and index.

9789332511170

2003060892


Electronic commerce.
Business enterprises--Computer networks.

HF5548.32 / .C472 2004

658.8/72

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