MARC details
| 000 -LEADER |
|---|
| fixed length control field |
02612nam a2200289 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
vtls000152879 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
IIMBL |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20180822140005.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
151011s2014 caua |01 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9788126550166 |
| Terms of availability |
Rs.431 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201601081427 |
| Level of effort used to assign nonsubject heading access points |
rajesha |
| Level of effort used to assign subject headings |
201601081255 |
| Level of effort used to assign classification |
rajesha |
| -- |
201510111844 |
| -- |
rajesha |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
338.88954051 |
| Item number |
GUP |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Gupta, Anil K. |
| 245 14 - TITLE STATEMENT |
|---|
| Title |
The silk road rediscovered : |
| Remainder of title |
how Indian and Chinese companies are becoming globally stronger by winning in each other's markets / |
| Statement of responsibility, etc. |
Anil K. Gupta, Girija Pande, Haiyan Wang. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
San Francisco : |
| Name of publisher, distributor, etc. |
Jossey-Bass, |
| Date of publication, distribution, etc. |
2014. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxxi, 269 p. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references and index. |
| 520 ## - SUMMARY, ETC. |
|---|
| Summary, etc. |
"A road map for Indian companies who want to do business in ChinaFor almost every large Indian company, China has become mission critical as a market, a supplier, a source of low cost capital, a platform for global advantage, a partner, and a competitor. However, for most Indian executives, their understanding of China is rooted largely in myths. As a result, many Indian executives tend to assume either "if we can succeed in India, we can surely succeed in China" or "China is so different, there's no way we can make any headway there." This much-needed book provides an action-oriented resource for Indian companies to address the challenges and capture the opportunities that China represents. Building on the central premise that succeeding in China is neither impossible nor a cakewalk, this book is based on real-life case studies of several Indian companies who have been successful in China, including Tata Consulting Services, Tata Motors' Jaguar Land Rover subsidiary, Mahindra & Mahindra, NIIT, Sundaram Fasteners and others. Offers a timely guide for Indian companies that want to tap into the multi-faceted opportunities offered by China Filled with case studies of several Indian companies that have made successful inroads in the Chinese marketplace Authors are among the most respected and well-known experts on China and India This book is a must-have guide for Indian companies that want to expand into the global marketplace"-- |
| Assigning source |
Provided by publisher. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Corporations |
| Geographic subdivision |
India. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Investments |
| Geographic subdivision |
China. |
| 651 #0 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME |
|---|
| Geographic name |
India |
| General subdivision |
Foreign economic relations |
| Geographic subdivision |
China. |
| 651 #0 - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME |
|---|
| Geographic name |
China |
| General subdivision |
Foreign economic relations |
| Geographic subdivision |
India. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Pande, Girija. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Wang, Haiyan. |
| 949 ## - LOCAL PROCESSING INFORMATION (OCLC) |
|---|
| -- |
VIRTUAITEM |
| -- |
30000 |
| -- |
30000 |
| -- |
1000 |
| 6 |
000252 |
