THE ROOTS AND USES OF MARKETING KNOWLEDGE: A CRITICAL INQUIRY INTO THE THEORY AND PRACTICE OF MARKETING (Record no. 6721)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00364nam a2200121Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250327s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9783110631142 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Item number | SMI |
| Classification number | CQR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | TERRY SMITH |
| 9 (RLIN) | 34040 |
| 245 #0 - TITLE STATEMENT | |
| Title | THE ROOTS AND USES OF MARKETING KNOWLEDGE: A CRITICAL INQUIRY INTO THE THEORY AND PRACTICE OF MARKETING |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | DE GRUYTER |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Date last seen | Total Checkouts | Full call number | Barcode | Cost, replacement price | Price effective from | Koha item type | Lost status | Damaged status | Not for loan | Withdrawn status | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 03/27/2025 | 658.8 SMI | 002391 | 10127.09 | 03/27/2025 | Book | Indian Institute of Management Visakhapatnam | Indian Institute of Management Visakhapatnam | 03/27/2025 | 10127.09 |