Marketing 5.0: Technology for Humanity (Record no. 7842)

MARC details
000 -LEADER
fixed length control field 00471nam a22001817a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260310183745.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 260310b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781119668510
040 ## - CATALOGING SOURCE
Transcribing agency IIMV Library
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number 658.8 KOT
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Philip Kotler
Dates associated with a name Hermawan Kartajaya
9 (RLIN) 35081
245 ## - TITLE STATEMENT
Title Marketing 5.0: Technology for Humanity
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Wiley
Date of publication, distribution, etc. 1 April 2021
300 ## - PHYSICAL DESCRIPTION
Extent 206 Pages
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Book
Holdings
Date last seen Total Checkouts Full call number Barcode Cost, replacement price Price effective from Koha item type Lost status Source of classification or shelving scheme Damaged status Not for loan Withdrawn status Home library Current library Shelving location Date acquired BOOK NO
03/10/2026   658.8 KOT 004427 2537.02 03/10/2026 Book   Dewey Decimal Classification       Indian Institute of Management Visakhapatnam Indian Institute of Management Visakhapatnam General 03/05/2026 KOT

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