Dominate your market with Twitter : (Record no. 823)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02047nam a2200229 4500 |
| 001 - CONTROL NUMBER | |
| control field | vtls000156019 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | IIMBL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180822140243.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170307t 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781906821166 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 201704271307 |
| Level of effort used to assign nonsubject heading access points | Indu |
| -- | 201703071229 |
| -- | navnath |
| 082 1# - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.872 SMI |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Smith, Jon |
| 245 10 - TITLE STATEMENT | |
| Title | Dominate your market with Twitter : |
| Remainder of title | Tweet your way to business success / |
| Statement of responsibility, etc. | Jon Smith |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | Infinite ideas |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | viii,152p. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Twitter is a social networking and micro-blogging service that allows its users to send and read other users' updates (known as 'tweets'); text-based posts of up to 140 characters in length. Updates are displayed on the user's profile page and delivered to other users who have signed up to receive them. You may think 'and then what'? Its simplicity is perhaps its charm and twittering is growing at a phenomenal rate. Already in the US 10 per cent of people are using the site. Barack Obama, Stephen Fry and Britney Spears are all regular tweeters. With a recent |
| Materials specified | 5million investment from private investors it is predicted that Twitter will soon overtake Facebook in its reach. Innovative companies like Apple and Ford have already discovered the instant benefits of using the social media phenomenon to reach consumers directly, build their brand, and increase sales. "Dominate Your Market with Twitter" is the first UK book to be published on this growing phenomenon. In it digital marketing experts Jon Smith and Jose Llinares reveal how marketers can use Twitter to their best advantage, creating strategies to build a loyal following among Twitter members and expand awareness of their product or service. It's a straight talking, no-waffle, practical pocket guide and the tips inside can put into practice immediately. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet marketing |
| 949 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| -- | VIRTUAITEM |
| -- | 30000 |
| -- | 1 |
| -- | 30000 |
| -- | 1000 |
| 6 | 000450 |
| s | 2830:20170427 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Full call number | Barcode | Date last seen | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Indian Institute of Management Visakhapatnam | Indian Institute of Management Visakhapatnam | 08/22/2018 | 658.872 SMI | 000450 | 08/22/2018 | 399.00 | 08/22/2018 | Reference |