DOING MARKETING RESEARCH 2ND ED: ALTERNATIVE METHODS FOR MARKET SENSING (Record no. 8408)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00367nam a2200133Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 260604s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781032972244 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 LAW |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | LAWSON [ALISON] |
| 9 (RLIN) | 35585 |
| 245 #0 - TITLE STATEMENT | |
| Title | DOING MARKETING RESEARCH 2ND ED: ALTERNATIVE METHODS FOR MARKET SENSING |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Name of publisher, distributor, etc. | ROUTLEDGE |
| 500 ## - GENERAL NOTE | |
| General note | Market, Research |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Date last seen | Total Checkouts | Full call number | Barcode | Cost, replacement price | Price effective from | Koha item type | Lost status | Damaged status | Not for loan | Withdrawn status | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | BOOK NO |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 06/04/2026 | 658.8 LAW | 004026 | 5726.44 | 06/04/2026 | Book | Indian Institute of Management Visakhapatnam | Indian Institute of Management Visakhapatnam | 06/04/2026 | 5726.44 | LAW |