Building brands in Asia: (Record no. 983)

MARC details
000 -LEADER
fixed length control field 00813nam a2200241 a 4500
001 - CONTROL NUMBER
control field vtls000157325
003 - CONTROL NUMBER IDENTIFIER
control field IIMBL
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20180822140451.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170724t2017 xxka 00 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780415549844
Terms of availability INR 2280
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201708291423
Level of effort used to assign nonsubject heading access points navnath
-- 201707241253
-- navnath
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827095
Item number AND
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Andrews, Tim
245 1# - TITLE STATEMENT
Title Building brands in Asia:
Remainder of title from the inside out /
Statement of responsibility, etc. by Tim Andrews and Wilson Chew.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London:
Name of publisher, distributor, etc. Routledge,
Date of publication, distribution, etc. 2017.
300 ## - PHYSICAL DESCRIPTION
Extent xi, 225 pages
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Brand name products--
General subdivision Management
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Asia
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Chew, Wilson
949 ## - LOCAL PROCESSING INFORMATION (OCLC)
-- VIRTUAITEM
-- 30000
-- 30000
-- 1000
6 000513
s 2830:20170829
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Total Renewals Full call number Barcode Date last seen Date last checked out Cost, replacement price Price effective from Koha item type
        Indian Institute of Management Visakhapatnam Indian Institute of Management Visakhapatnam 08/22/2018 2280.47 2 1 658.827095 AND 000513 07/27/2022 07/06/2022 2280.00 08/22/2018 Book

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