Unstructured data analytics : how to improve customer acquisition, customer retention, and fraud detection and prevention / Jean Paul Isson.
Material type:
TextPublisher: Hoboken, New Jersey : Wiley, [2018]Description: xxiii, 408 pages : illustrations ; 24 cmContent type: - text
- unmediated
- volume
- 9781119129752
- 005
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Indian Institute of Management Visakhapatnam General Stacks | Non-fiction | 005 ISS (Browse shelf(Opens below)) | Available | 000996 |
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| 001.422 Principles & Methods of Statistical Analysis/ | 001.4225 RUB Multiple Imputation for Nonresponse in Surveys | 001.433 TOE Doing Surveys Online/ | 005 ISS Unstructured data analytics : | 005 VER Practical data science : | 005.55 An Introduction to Statistics and Data Analysis using Stata: | 005.55 ELL IBM SPSS by Example: A Practical Guide to Statistical Data Analysis |
Includes bibliographical references and index.
Chapter 1: The Age of Advanced Business Analytics -- Chapter 2: Unstructured Data Analytics: The Next Frontier of Analytics Innovation -- Chapter 3: The Framework to Put UDA to Work -- Chapter 4: How to Increase Customer Acquisition and Retention with UDA -- Chapter 5: The Power of UDA to Improve Fraud Detection and Prevention -- Chapter 6: The Power of UDA in Human Capital Management -- Chapter 7: The Power of UDA in the Legal Industry -- Chapter 8: The Power of UDA in Healthcare and Medical Research -- Chapter 9: The Power of UDA in Product and Service Development -- Chapter 10: The Power of UDA in National Security -- Chapter 11: The Power of UDA in Sports -- Chapter 12: The Future of Analytics.
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