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Clearing the digital blur by Rajiv Jayaraman

By: Publication details: Wiley New Delhi 2019Description: xiii, 326 pages; Illustrations: 20 cmISBN:
  • 9788126578160
DDC classification:
  • 658.4062 JAY
Abstract: What do Google, Amazon, Facebook and Alibaba have in common? Collectively referred to as “GAFA”, these companies represent a new breed of competitors who are disrupting one industry after another using a playbook that most incumbent companies fail to understand. This book will help you understand how these digital born organizations look at the world around them, and more importantly, help you transform your own organization to compete and ultimately, thrive in the digital age. With management playbooks from the industrial age offering very little meaningful guidance, we need a fresh perspective to respond to the digital challenge. Clearing the Digital BLUR fills the gap by providing a guidebook for leaders and managers to leapfrog into the digital world, supported by a modern approach to strategy, execution, leadership and culture.
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Book Book Indian Institute of Management Visakhapatnam - Andhra University 658.4062 JAY (Browse shelf(Opens below)) Available 001416
Book Book Indian Institute of Management Visakhapatnam General Stacks Non-fiction 658.4062 JAY (Browse shelf(Opens below)) Checked out 10/06/2023 001223

What do Google, Amazon, Facebook and Alibaba have in common? Collectively referred to as “GAFA”, these companies represent a new breed of competitors who are disrupting one industry after another using a playbook that most incumbent companies fail to understand. This book will help you understand how these digital born organizations look at the world around them, and more importantly, help you transform your own organization to compete and ultimately, thrive in the digital age. With management playbooks from the industrial age offering very little meaningful guidance, we need a fresh perspective to respond to the digital challenge. Clearing the Digital BLUR fills the gap by providing a guidebook for leaders and managers to leapfrog into the digital world, supported by a modern approach to strategy, execution, leadership and culture.

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