Building brand value: Five steps to building powerful brands / by M G Parameswaman.

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Material type: Text

TextPublication details: New Delhi: Tata Mcgraw Hill, 2006.Description: 385pISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Book	Indian Institute of Management Visakhapatnam	658.827 PAR (Browse shelf(Opens below))	Available		000328

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