The Case study Handbook: how to read, discuss, and write persuasively about cases/ by William Ellet.
Publication details: Harvard Business Review Press, 2007. Boston, Mass. : Description: vi, 272 pages : illustrations ; 24 cmISBN:- 9781422101582
- 658 ELL
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | Indian Institute of Management Visakhapatnam | 658 ELL (Browse shelf(Opens below)) | 1 | Checked out | 02/20/2024 | 001344 | |
Book | Indian Institute of Management Visakhapatnam | 658 ELL (Browse shelf(Opens below)) | 2 | Available | 001345 |
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pt. 1. Analysis. How to analyze a case --
Case analysis demonstration --
Problems --
Decisions --
Evaluations --
pt. 2. Discussion. How to discuss a case --
pt. 3. Writing. How to write a case-based essay --
Problem essays --
Decision essays --
Evaluation essays --
pt. 4. Cases for analysis and writing. Allentown Materials Corporation : The electronic products division (abridged) --
General Electric : Major appliance business group (abridged) --
General Motors : Packard electric division --
Malaysia in the 1990's --
Whistler Corporation.
Provides an approach for analyzing, discussing, and writing about cases. This book shows how to classify cases according to analytical task they require (solving a problem, making a decision, or forming an evaluation) and establish a base of knowledge about a case. It shows how to talk about cases in class.
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