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Inspired: how to create products customers love by Marty Cagan

By: Material type: TextTextPublication details: SVPG Press; California, 2008.Description: xii, 225 pISBN:
  • 9780981690407
Subject(s): DDC classification:
  • 658.562 CAG
Summary: Product management expert Marty Cagan answers these questions and hundreds more as he shares lessons learned, techniques, and best practices from working for and with some of the most successful companies in the high-tech industry. Youवll find that thereवs a very big difference between how the very best companies create products and all the rest. (http://www.svproduct.com/inspired-how-to-create-products-customers-love/)
List(s) this item appears in: New Arrarivals 15 June - 30 June 2022
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Item type Current library Call number Status Date due Barcode
Book Book Indian Institute of Management Visakhapatnam 658.562 CAG (Browse shelf(Opens below)) Checked out 10/05/2024 001407

Product management expert Marty Cagan answers these questions and hundreds more as he shares lessons learned, techniques, and best practices from working for and with some of the most successful companies in the high-tech industry. Youवll find that thereवs a very big difference between how the very best companies create products and all the rest. (http://www.svproduct.com/inspired-how-to-create-products-customers-love/)

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