Inspired: how to create products customers love by Marty Cagan

By:

Cagan, Marty

Material type: Text

TextPublication details: SVPG Press; California, 2008.Description: xii, 225 pISBN:

9780981690407

Subject(s):

DDC classification:

658.562 CAG

Summary: Product management expert Marty Cagan answers these questions and hundreds more as he shares lessons learned, techniques, and best practices from working for and with some of the most successful companies in the high-tech industry. Youवll find that thereवs a very big difference between how the very best companies create products and all the rest. (http://www.svproduct.com/inspired-how-to-create-products-customers-love/)

List(s) this item appears in: New Arrarivals 15 June - 30 June 2022

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Book	Indian Institute of Management Visakhapatnam	658.562 CAG (Browse shelf(Opens below))	Checked out	09/30/2023	001407

Product management expert Marty Cagan answers these questions and hundreds more as he shares lessons learned, techniques, and best practices from working for and with some of the most successful companies in the high-tech industry. Youवll find that thereवs a very big difference between how the very best companies create products and all the rest. (http://www.svproduct.com/inspired-how-to-create-products-customers-love/)

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