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Pricing strategy implementation : translating pricing strategy into results / [edited by] Andreas Hinterhuber and Stephan M. Liozu.

Contributor(s): Material type: TextTextPublisher: Abingdon, Oxon ; New York, NY : Routledge, 2020Description: 166pages cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781138332164 (hardback)
  • 9781138332171 (pbk.)
Subject(s): Additional physical formats: Online version:: Pricing strategy implementationDDC classification:
  • 658.8/16 23 HIN
LOC classification:
  • HF5416.5 .P743 2020
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Holdings
Item type Current library Call number Status Date due Barcode
Book Book Indian Institute of Management Visakhapatnam - Andhra University 658.8/16 HIN (Browse shelf(Opens below)) Available 001514

Includes bibliographical references and index.

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