Global marketing management / by Warren J Keegan.
Material type: TextPublication details: New Jersery: Prentice-Hall, 2002.Edition: 7th edDescription: 643 pISBN:- 8178085860
- 658.848 KEE
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Book | Indian Institute of Management Visakhapatnam | 658.848 KEE (Browse shelf(Opens below)) | Available | C00137 |
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658.84 SIN EXPORT AND IMPORT MANAGEMENT : text and cases. | 658.840954 DAS Marketing mantra : | 658.848 CRA International marketing research / | 658.848 KEE Global marketing management / | 658.87 Service management : operations, strategy, information technology / | 658.87 BER Retail management: a strategic approach | 658.87 COU Marketing channels / |
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