TY  - BOOK
AU  - Fairbanks,Steve
AU  - Buchko,Aaron
TI  - Performance based strategy: tools and techniques for successful decisions  
SN  - 9781787437968
AV  - * 
U1  - 658.8342 
PY  - 2018///
CY  - Bingley, UK
PB  - Emerald Publishing
KW  - Marketing
KW  - Consumer behavior
ER  -