Green, Paul E <br/><br/>
Research for marketing decisions / 
by Paul E Green, Donald Tull, Gerald Albaum 
 - 5th ed. 
 - New Delhi:  Prentice-Hall,  1992 
 - 784p. 
<br/><br/><label>ISBN: </label>0876927576 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research<br/>Decision making
<br/><br/><label>Dewey Class. No.: </label>658.83  / GRE