Competing for the future: Breakthrough strategies or seizing control of your industry and creating the markets of tomorrow /
by Gary Hamel, C K Prahalad.
- Boston: Harvard Business School, 1994
- 327 pages
Includes bibliographical references (p. [303]-306) and index
"New competitive realities have ruptured industry boundaries, overthrown much of standard management practice, and rendered conventional models of strategy and growth obsolete. In their stead have come the powerful ideas and methodologies of Gary Hamel and C.K. Prahalad, whose much-revered thinking has already engendered a new language of strategy. In this book, they develop a coherent model for how today's executives can identify and accomplish no less than heroic goals in tomorrow's marketplace. Their masterful blueprint addresses how executives can ease the tension between competing today and clearing a path toward leadership in the future."
0875844162 9780875844169
Competition Corporate planning Competition, International