Graves, Philip, <br/><br/>
Consumer.ology :  the market research myth, the truth about consumers and the psychology of shopping / 
 Consumerology  Consumer dot ology 
Philip Graves. 
 - xv, 224 pages ;  22 cm 
<br/><br/> "This revised paperback edition first published in 2013 by Nicholas Brealey Publishing, An Imprint of John Murray Press"--T.p. verso. 
<br/><br/>Includes bibliographical references (pages 205-214) and index. 
<br/><br/><label>ISBN: </label>9781857885767 
<br/><br/><label>LCCN: </label>2022300713 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumer behavior.<br/>Consumers--Research.<br/>Marketing research.
<br/><br/><label>LC Class. No.: </label>HF5415.32  / .G73 2013 
<br/><br/><label>Dewey Class. No.: </label>658.834