TY  - BOOK
AU  - Graves,Philip
TI  - Consumer.ology: the market research myth, the truth about consumers and the psychology of shopping 
SN  - 9781857885767
AV  - HF5415.32 .G73 2013
U1  - 658.834 23/eng/20230221
PY  - 2013///
CY  - London
PB  - Nicholas Brealey Publishing
KW  - Consumer behavior
KW  - Consumers
KW  - Research
KW  - Marketing research
N1  - "This revised paperback edition first published in 2013 by Nicholas Brealey Publishing, An Imprint of John Murray Press"--T.p. verso; Includes bibliographical references (pages 205-214) and index
ER  -