Boone, Louis E., <br/><br/>
Contemporary marketing / 
Boone & Kurtz. 
 - 18e. 
 - xix; 397p :  illustrations ;  28 cm 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9789355738479 
<br/><br/><label>LCCN: </label>2021304122 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.<br/>Marketing.
<br/><br/><label>LC Class. No.: </label>HF5415  / .B53 2019 
<br/><br/><label>Dewey Class. No.: </label>658.8