TY  - BOOK
AU  - SUNSTEIN [CASS R.]
TI  - HOW TO BECOME FAMOUS: LOST EINSTEINS, FORHGOTTEN SUPERSTARS, AND HGOW THE BEATLES CAME TO BE
SN  - 9781647825362
U1  - 302.1 SUN 
PB  - HARVARD BUSIESS REVIEW PRESS
N1  - Super Stras
ER  -