TY  - GEN
AU  - Hair, Joseph F.
AU  - Hult,G.Thomas M.
AU  - Ringle,Christian M.
AU  - Sarstedt,Marko
TI  - A Primer on partial least squares structural equation modeling (PLS-SEM)
SN  - 9781483377445
U1  - 511.42 
PY  - 2017///
CY  - Los Angeles
PB  - Sage Publications Inc.
KW  - Structural equation modeling
KW  - Least squares
N2  - Contents:
An introduction to structural equation modeling --
Specifying the path model and examining data --
Path model estimation --
Assessing PLS-SEM results part I: evaluation of reflective measurement models --
Assessing PLS-SEM results part II: evaluation of the formative measurement models --
Assessing PLS-SEM results part III: evaluation of the structural model --
Mediator and moderator analysis --
Outlook on advanced methods
ER  -