TY  - GEN
AU  - Madhavan,Guruprasad
TI  - Applied minds: how engineers think / 
SN  - 9780670086771
U1  - 620 
PY  - 2015///
CY  - Gurgaon, India
PB  - Penguin
KW  - Engineering
KW  - Creative thinking
N1  - Invisible bridges --
Mixing and matching --
Optimizing --
Enhancing efficiency and reliability --
Standardizing and flexibility --
Solutions under constraints --
Crossing over and adapting --
Prototyping --
Learning from others --
A mind-set for the multitudes
N2  - Examines the ways in which engineers throughout history created world-changing tools, from ATMs and ZIP codes to the digital camera and the disposable diaper. Madhavan charts a path to a future where we borrow strategies from engineering to find inspired solutions to our most pressing challenges. --From publisher description
ER  -