Schiffman,Leon G  <br/><br/>
Consumer behavior/ 
by Leon G Schiffman, Joseph Wisenblit and S Ramesh Kumar 
 - 12th ed. 
 - Chennai  Pearson  2019 
 - XXX,670pages:  Illustrations:  25cms. 
<br/><br/><label>ISBN: </label>9789353069834 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research<br/>Verbraucherverhalten
<br/><br/><label>Dewey Class. No.: </label>658.8342 SCH