TY - GEN AU - Piyush pandey TI - Pandeymonium SN - 9780670088591 U1 - 659.1 PY - 2015/// CY - India PB - Penguin Random House N1 - Everyone and Everything around Y... Life Is a Game of Cricket Carpenters Cobblers and Other Cr... Heritage on Wheels Kindergarten Truths about Advert... The Human behind the Client Scratching beneath the Surface The Magic of Music The Flea in the Tail of a Raceho... Select Your Sounding Boards Good Clients Get Good Work Lala Is Not a Fourletter Word Sorry Its Not Enough to Be Multi... A Captain Is Only as Good as the... Step Out of the Crease Dont Forget Where You Came From So Much Complexity Is Found in S... Look Back at Life There Are Stor... Udna Aata Hai? Do You Know How t... Payback Time Failure Isnt Really a Bad Thing Ogilvy Me 22 David Ogilvy and O... Ranjan and Rane Who Is the Man of the Match? Advertising Today and Tomorrow Why I Am Not Starting My Own Age N2 - "What makes Piyush Pandey an extraordinary advertising man, friend, partner and leader of men? How does he manage to exude childlike enthusiasm, and bring such deep commitment to his work? You’ve seen most of the things that Piyush Pandey has seen in his life. You’ve seen cobblers, carpenters, cricketers, trains, villages, towns and cities. What makes Piyush different is the perspective from which he views the same things you’ve seen, his ability to store all that he sees into some recesses of his brain and then retrieve them at short notice when he needs to. That ability combined with his love, passion and understanding of advertising and of consumers make him the master storyteller that he is. In Pandeymonium, Piyush talks about his influences, right from his childhood in Jaipur and being a Ranji cricketer, to his philosophy, failures and lessons in advertising in particular and life in general. Lucid, inspiring and unputdownable, this memoir gives you an inside peek into the mind and creative genius of the man who defines advertising in India. " ER -