Warren Berger

A More Beautiful Question: The Power of Inquiry to Spark Breakthrough Ideas byWarren Berger - USA Bloomsbury 2014 - x, 260 pages; illustrations: 23 cm.

In this groundbreaking book, journalist and innovation expert Warren Berger shows that one of the most powerful forces for igniting change in business and in our daily lives is a simple, under-appreciated tool--one that has been available to us since childhood. Questioning--deeply, imaginatively, "beautifully"--can help us identify and solve problems, come up with game-changing ideas, and pursue fresh opportunities. So why are we often reluctant to ask "Why?"

9781632861054

658.403