Corporate Social Responsibility: A Very Short Introduction
by Jeremy Moon
- UK Oxford University Press 2014
- xvi, 154 pages: Illustrations; 16 cm.
1: An idea whose time has come 2: The company level 3: National and international developments 4: The socialization of markets 5: CSR and new governance 6: Critical perspectives 7: Prospects and reflections Further reading Index
A guide to the main principles of corporate social responsibility (CSR) Looks at how and why it was established and how it developed over time Considers the role CSR has in Western business traditions as well as its international context Explores the controversies and dynamics of CSR Part of the bestselling Very Short Introductions series - over six million copies sold worldwide