Ulrich, Karl T.

Product design and development / Karl T. Ulrich and Steven D. Eppinger. - 3rd ed. - New Delhi: McGraw-Hill/Irwin, c2004. - xviii, 366 p.: ill. ; 24 cm.

Includes bibliographical references and index.

This book presents a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. It treats issues such as identifying customer needs, design for manufacturing, prototyping, and industrial design.

007058513X 0072471468 (alk. paper) 9780070585133


Industrial management.
Production management.
Industrial engineering.
New products--Management.

658.5752 / ULR