TY  - BOOK
AU  - Davenport,Thomas H.
TI  - Big data at work: dispelling the myths, uncovering the opportunities 
SN  - 9781422168165
U1  - 658.4038 
PY  - 2014///]
CY  - Boston Massachusetts
PB  - Harvard Business Press
KW  - Business intelligence
KW  - Data processing
KW  - Big data
KW  - Business planning
KW  - Statistical methods
KW  - Data mining
N1  - Includes bibliographical references (pages 211-216) and index; Why Big Data is important to you and your organization -- How Big Data will change your job, your company and your industry -- Developing a big data strategy -- The human side of Big Data -- The technology side of Big Data -- What it takes to succeed with Big Data -- What you can learn from start-ups and online firms -- What you can learn from large companies: Big Data and analytics 3.0
ER  -