TY  - BOOK
AU  - Baker,Michael John
TI  - Marketing strategy & management
SN  - 9781137025821
U1  - 658.8 
PY  - 2014///
CY  - New York, NY
PB  - Palgrave macmillan
KW  - Marketing
KW  - Management
KW  - BUSINESS & ECONOMICS
N1  - Includes bibliographies and index
ER  -