Kotler, Philip <br/><br/>
Marketing for hospitality and tourism / 
by Philip Kotler, John Bowen, James Makens. 
 - 6th ed. 
 - Delhi:  Pearson,  2014. 
 - 629p. 
<br/><br/><label>ISBN: </label>9789332518278  Rs 899 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Hospitality industry, Marketing<br/>Tourism, Marketing
<br/><br/><label>Dewey Class. No.: </label>647.940688  / KOT