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	21.	Data-driven marketing content : a practical guide / by Lee Wilson by Wilson, Lee Material type: Text; Format: print ; Literary form: Not fiction Publication details: Bingley : Emerald Publishing, 2019 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.83 WIL. Place hold Add to cart (remove)
	22.	Consumer.ology : the market research myth, the truth about consumers and the psychology of shopping / Philip Graves. by Graves, Philip [author.] Material type: Text; Format: print ; Literary form: Not fiction Publisher: London : Nicholas Brealey Publishing, 2013 Other title: Consumerology Consumer dot ology Availability: Not available: Indian Institute of Management Visakhapatnam: Checked out (1). Place hold Add to cart (remove)
	23.	Marketing analytics : based on first principles/ by Robert W. Palmatier. by J. Andrew Petersen [author.] Frank Germann [author.] Edition: First edition. Material type: Text; Format: print ; Literary form: Not fiction Copyright date: ©2022 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.8/3. Place hold Add to cart (remove)
	24.	Marketing analytics : by Seema Gupta by Avadhoot Jathar, Author Edition: First edition. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi: Wiley India Pvt. Ltd.,, 2021Copyright date: ©2023 Availability: No items available. Add to cart (remove)
	25.	Marketing analytics : by Seema Gupta by Avadhoot Jathar, Author Edition: First edition. Material type: Text; Format: print ; Literary form: Not fiction Publisher: New Delhi: Wiley India Pvt. Ltd.,, 2021Copyright date: ©2023 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.8/3. Place hold Add to cart (remove)
	26.	Why we buy : the science of shopping / Paco Underhill. by Underhill, Paco Edition: Updated and rev. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Simon & Schuster Pbks., c2009 Online resources: Contributor biographical information Publisher description Sample text Table of contents only Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.834. Place hold Add to cart (remove)

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