Machine, Platform, Crowd: Harnessing Our Digital Future by Andrew Mcafee

By:

Andrew Mcafee [Author]

Contributor(s):

Erik Brinjolfsson

Publication details: W. W. Norton & Company USA 2018Description: x, 402 pages; Illustrations: 20 cmISBN:

9780393356069

DDC classification:

303.4833 MCA

Abstract: From the authors of the best-selling The Second Machine Age, a leader’s guide to success in a rapidly changing economy. We live in strange times. A machine plays the strategy game Go better than any human; upstarts like Apple and Google destroy industry stalwarts such as Nokia; ideas from the crowd are repeatedly more innovative than those from corporate research laboratories. Andrew McAfee and Erik Brynjolfsson know what it takes to master this digital-powered shift: we must rethink the integration of minds and machines, of products and platforms, and of the core and the crowd. The balance now favours the second element of the pair, with massive implications for how we run our companies and live our lives. McAfee and Brynjolfsson deliver a penetrating analysis of a new world and a toolkit for thriving in it. For start-ups and established businesses or for anyone interested in the future, Machine, Platform, Crowd is essential reading.

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Book	Indian Institute of Management Visakhapatnam General Stacks	Non-fiction	303.4833 MCA (Browse shelf(Opens below))	Checked out	08/22/2024	001251

From the authors of the best-selling The Second Machine Age, a leader’s guide to success in a rapidly changing economy.

We live in strange times. A machine plays the strategy game Go better than any human; upstarts like Apple and Google destroy industry stalwarts such as Nokia; ideas from the crowd are repeatedly more innovative than those from corporate research laboratories.

Andrew McAfee and Erik Brynjolfsson know what it takes to master this digital-powered shift: we must rethink the integration of minds and machines, of products and platforms, and of the core and the crowd. The balance now favours the second element of the pair, with massive implications for how we run our companies and live our lives. McAfee and Brynjolfsson deliver a penetrating analysis of a new world and a toolkit for thriving in it. For start-ups and established businesses or for anyone interested in the future, Machine, Platform, Crowd is essential reading.

There are no comments on this title.

to post a comment.