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	1.	Strategic brand management / by Richard Elliott, Larry Percy. by Elliott, Richard Percy, Larry Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: Oxford University Press, 2008 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.827 ELL. Place hold Add to cart (remove)
	2.	The Oxford handbook of strategy / edited by David Faulkner and Andrew Campbell. by Faulkner, David [Editor] Campbell, Andrew [Editor] Material type: Text; Format: print Publication details: Oxford ; New York : Oxford University Press, 2003 Availability: Not available: Indian Institute of Management Visakhapatnam: Checked out (1). Place hold Add to cart (remove)

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