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	1.	Strategic market management: global perspectives/ by David A. Aaker and Damien Mcloughlin by Aaker, David A Mcloughlin, Damien Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: Wiley India, 2014 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.8 AAK. Place hold Add to cart (remove)
	2.	Aaker on branding : 20 principles that drive success / by David Aaker by Aaker, David Material type: Text; Format: print Publication details: New Delhi : Sage Publications, [2015] ©2014 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.827 AAK. Place hold Add to cart (remove)

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