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1.
Research for marketing decisions / by Paul E Green, Donald S Tull, gerald Albaum by
Edition: 5th ed.
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi: Prentice-Hall, 1994
Availability: Items available for loan: Indian Institute of Management Visakhapatnam - Andhra University (1)Call number: 658.83 GRE.

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2.
Research for marketing decisions / by Paul E Green, Donald Tull, Gerald Albaum by
Edition: 5th ed.
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi: Prentice-Hall, 1992
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.83 GRE.

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3.
The strategy and tactics of pricing: a guide to profitable decision making/ Thomas T. Nagle by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Pearson, 2014
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.816 NAG.

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4.
How to write a marketing plan / by John Westwood. by
Edition: 4rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Kogan Page, 2013
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.802 WES.

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