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1.
Marketing whitebook 2012-2013 : one-stop guide for marketersMarketers essential handbook / edited by Fehangir S Pocha. by
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi : Businessworld, 2012
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 381.095405 P12.

2.
Marketing whitebook 2016-17 : game changers of marketing / edited by Annurag Batra. by
Material type: Text Text; Format: print
Publication details: New Delhi : Businessworld, [2016]
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 381.095405 P16.

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