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1.
Services marketing / by K Rama Mohana Rao. by
Material type: Text Text; Literary form: Not fiction
Publication details: Delhi: Pearson, 2005
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.8 RAO.

2.
Services marketing: People, technology, strategy / by Christopher Lovelock.. by
Edition: 4th ed.
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi: Pearson Education ; 2001
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.8 LOV.

3.
Services marketing: people, technology, strategy/ by Christopher H. Lovelock by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Pearson, 2011
Availability: Not available: Indian Institute of Management Visakhapatnam: Checked out (1).

4.
Services marketing / by K Rama Mohana Rao. by
Edition: 2nd ed.
Material type: Text Text; Literary form: Not fiction
Publication details: Delhi: Pearson, 2011
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.8 RAO.

5.
Marketing : theory, evidence, practice / Byron Sharp. by
Edition: Second edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: South Melbourne, Victoria, Australia : Oxford University Press, 2017
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.8.

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