000 00620 a2200205 4500
999 _c1574
_d1574
003 OSt
005 20190102160235.0
008 190102b ||||| |||| 00| 0 eng d
020 _a9780070533752
040 _cIIMV
082 _a659.111
100 _aAl Ries
_eAuthor
_9786
245 _aPositioning: The battle for your mind
_cby Al Ries, Jack Trout
260 _bMcGraw Hill
_c2018
_aChennai
300 _aXII, 246p.
_bIllustrations:
_c21*18 cms.
650 _aPositioning (Advertising)
_9787
650 _aBUSINESS & ECONOMICS -- Advertising & Promotion.
_9788
700 _aJack Trout
_eAuthor
_9789
942 _2ddc
_cBK