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008			190727b ||||| |||| 00| 0 eng d
020	0	0	_a9780198754992
040			_cIIMV
082	0		_a330
100	1		_aMichelle Baddeley _eAuthor _91124
245	0		_aBehavioural economics _cby Michelle Baddeley
260			_bOxford University Press _aUK _c2017
300			_axviii, 148 pages; _bIllustations: _c17 cm.
505			_a1: Introduction 2: Motivation and incentives 3: Quick thinking 4: Risky choices 5: Taking time 6: Social influences 7: Personality and emotions 8: Behavioural macroeconomics 9: Behavioural public policy 10: Behavioural economics: future prospects References Further Reading Index
520	3		_aBehavioural economics blends insights from economics and psychology to explain how people make everyday decisions. Analysing the forces that drive everyone's behaviour it helps us understand what people are motivated by, our impulse purchases, why we struggle to save, and how supermarkets can manipulate what and how much we buy.
650	0		_aBehavioural Economics _91125
942			_2ddc _cBK