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003 IIMBL
005 20180822135546.0
008 120806s2001 ii a |r ||110|eng||||
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020 _a9788178083520
039 9 _a201304171630
_bgaddi
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_dgaddi
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_dmathias
_y201208061447
_zmathias
040 _aIIMB
082 1 _a658.8
_bLOV
100 1 _aLovelock, Christopher H
245 1 0 _aServices marketing:
_bPeople, technology, strategy /
_cby Christopher Lovelock..
250 _a4th ed.
260 _aNew Delhi:
_bPearson Education ;
_c2001.
300 _axviii, 717 p. :
_bill.
541 _aProf.Shainesh:
_bProf.IIMB;
_cGift
650 4 _aProfessions
_xMarketing
650 4 _aService industries
_xMarketing
949 _AVIRTUAITEM
_D30000
_G30000
_X1000
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949 _AVIRTUAITEM
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999 _aVIRTUA
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999 _aVTLSSORT0010*0030*0080*0200*0201*0390*0400*0820*1000*2450*2500*2600*3000*5410*6500*6501*9992