000 | 01136cam a2200325 i 4500 | ||
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001 | 19341314 | ||
005 | 20220713103626.0 | ||
008 | 161019t20172017enka b 001 0 eng | ||
010 | _a 2016957240 | ||
020 |
_a9780857937940 _qhardback |
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040 |
_aDLC _cIIMV _erda |
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042 | _apcc | ||
050 | 0 | 0 |
_aHF5415.13 _b.R47 2017 |
082 | 0 | 4 |
_a658.802 _223 _bSHI |
245 | 0 | 0 |
_aResearch handbook of innovation and creativity for marketing management / _cedited by Eric Shiu Department of Marketing, University of Birmingham, UK. |
264 | 1 |
_aCheltenham, UK : _bEdward Elgar Publishing, _c[2017] |
|
264 | 4 | _c©2017 | |
300 |
_aix, 250 pages : _billustrations ; _c24 cm |
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336 |
_atext _btxt _2rdacontent |
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336 |
_astill image _bsti _2rdacontent |
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337 |
_aunmediated _bn _2rdamedia |
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338 |
_avolume _bnc _2rdacarrier |
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504 | _aIncludes bibliographical references and index. | ||
650 | 0 |
_aMarketing _xManagement. _931862 |
|
700 | 1 |
_aShiu, Eric C. C., _eeditor. _931863 |
|
906 |
_a7 _bcbc _ccopycat _d2 _encip _f20 _gy-gencatlg |
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942 |
_2ddc _cBK |
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999 |
_c5804 _d5804 |