000			01772nam a22002297a 4500
005			20220819155030.0
008			220819b |||||||| |||| 00| 0 eng d
020			_a9781544513782
040			_cIIMV
082			_aHF5415.153
100	1		_aDeWolf,David H _932325
245	1		_aThe product mindset : _bsucceed in the digital economy by changing the way your organization thinks/ _cDavid H DeWolf.
260			_aLioncrest Publishing; _bLioncrest Publishing, _c2019.
300			_a215 pages ; _c23 cm
365			_aINR _b1084
520			_aIn the digital economy, businesses need to adapt quickly to satisfy customers' constant demands for new and updated products. But too many organizations are held back by antiquated IT mindsets that separate developmental groups from the rest of the team. To stay ahead of the competition, you need to embrace enterprise-wide thinking that gets everyone---from engineering to the C-suite---on the same page and speaking the same language. The Product Mindset appraoches product development from a bold, new direction, based on a shared internal outlook that drives focus, speed, experimentation, and innovation from a wide variety of stakeholders. David DeWolf and Jessica Hall provide you with all the tools you'll need to revitalize your company's methodologies, reframe its culture, and help your company thrive in the digital marketplace. If your business is shackled to an IT mindset, break free from the past and discover the fast track to future success.---Book jacket.
650			_a Entrepreneurship -- Computer network resources. _932326
650			_aEntrepreneurship -- Computer programs. _932327
650			_aEntrepreneurship -- Information services. _932328
700			_aJessica S Hall _932329
942			_2ddc _cBK
999			_c5896 _d5896