000 03050cam a2200373 i 4500
001 23348108
003 OSt
005 20240925135247.0
008 231012s2024 maua 001 0 eng
010 _a 2023046078
020 _a9781647826253
_q(hardcover)
040 _aDLC
_bIIMV
_erda
_cDLC
_dDLC
042 _apcc
050 0 0 _aHD30.2
_b.G687 2024
082 0 0 _a658.4038
_223/eng/20231227
100 1 _aGovindarajan, Vijay,
_eauthor.
_933530
245 1 0 _aFusion strategy :
_bhow real-time data and AI will power the industrial future /
_cVijay Govindarajan, Venkat Venkatraman.
264 1 _aBoston, Massachusetts :
_bHarvard Business Review Press,
_c[2024]
300 _avi, 214 pages :
_billustrations ;
_c25 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
500 _aIncludes index.
505 0 _aPart one: when steel meets silicon -- The industrial past is prologue -- Digital upstarts vanquished consumer giants -- Industrial giants are striking back -- Four battlegrounds -- Part two: vectors of value -- The battle of brilliant machines -- The race for remarkable services results -- The showdown of smart systems -- The clash of custom solutions -- Part three: conquering the fusion frontier -- Fusion principles and practices.
520 _a"Tech giants like Facebook, Amazon, and Google can collect real-time data from billions of users. For companies that design and manufacture physical products, that type of fluid, data-rich information used to be a pipe dream. Now, with the rise of cheap and powerful sensors, computing power, and artificial intelligence, things are changing-fast. In Fusion Strategy, world-renowned innovation guru Vijay Govindarajan and digital strategy expert Venkat Venkataraman offer a first-of-a-kind playbook that will help companies combine what they do best-create physical products-with what digitals do best-use algorithms and artificial intelligence to parse ginormous, interconnected datasets-to make strategic connections that would otherwise be impossible. The laws of competitive advantage are changing, rewarding those who have the most robust real-time insights rather than the most valuable assets. To compete in the new digital age, companies need to use real-time data to turbocharge their products, strategies, and customer relationships. Or else they'll fall on the wrong side of the next great digital divide. Fusion Strategy is the way forward"--
_cProvided by publisher.
650 0 _aInformation technology
_xManagement.
650 0 _aBig data
_xMaanagement.
_933531
650 0 _aArtificial intelligence.
_932311
700 1 _aVenkatraman, Venkat,
_eauthor.
_933532
776 0 8 _iOnline version:
_aGovindarajan, Vijay.
_tFusion strategy
_dBoston, Massachusetts : Harvard Business Review Press, [2024]
_z9781647826260
_w(DLC) 2023046079
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cBK
999 _c6306
_d6306