000 | 01607cam a2200445 i 4500 | ||
---|---|---|---|
001 | 20611965 | ||
003 | OSt | ||
005 | 20241113124825.0 | ||
008 | 180802s2017 vraa b 001 0 eng | ||
010 | _a 2018286577 | ||
015 |
_aGBB7F6665 _2bnb |
||
016 | 7 |
_a018493006 _2Uk |
|
020 |
_a9780195590296 _q(paperback) |
||
035 | _a(OCoLC)ocn984511121 | ||
040 |
_aAU@ _beng _cIIMV _erda _dOCLCO _dYDX _dOCLCF _dNLE _dCHVBK _dOCLCO _dNMH _dUPM _dDLC |
||
042 |
_aanuc _alccopycat |
||
043 | _au-at--- | ||
050 | 0 | 0 |
_aHF5415 _b.S3985 2017 |
082 | 0 | 4 |
_a658.8 _223 |
100 | 1 |
_aSharp, Byron, _eauthor. _933559 |
|
245 | 1 | 0 |
_aMarketing : _btheory, evidence, practice / _cByron Sharp. |
250 | _aSecond edition. | ||
264 | 1 |
_aSouth Melbourne, Victoria, Australia : _bOxford University Press, _c2017. |
|
300 |
_axxxvii, 796 pages : _billustrations ; _c25 cm |
||
336 |
_atext _2rdacontent |
||
337 |
_aunmediated _2rdamedia |
||
338 |
_avolume _2rdacarrier |
||
504 | _aIncludes bibliographical references (pages 753-781) and index. | ||
650 | 0 | _aMarketing. | |
650 | 0 |
_aMarketing _zAustralia _vCase studies. _933560 |
|
650 | 0 |
_aMarketing _xManagement. |
|
650 | 7 |
_aIndustrial management. _2fast _0(OCoLC)fst00971246 |
|
650 | 7 |
_aMarketing _xManagement. _2fast _0(OCoLC)fst01010209 |
|
650 | 7 |
_aProfessions _xMarketing. _2fast _0(OCoLC)fst01078572 _933561 |
|
650 | 7 |
_aMarketing _2gnd |
|
650 | 7 |
_aMarketingmanagement _2gnd _933562 |
|
906 |
_a7 _bcbc _ccopycat _d3 _encip _f20 _gy-gencatlg |
||
942 |
_2ddc _cBK |
||
999 |
_c6320 _d6320 |